VIDEO MARKETING FOR SOCIAL MEDIA
WHY SHOULD YOU USE VIDEO IN SOCIAL MEDIA?
Social media is continually changing the way that we communicate and consume information. The most successful companies are delivering content consistently through multiple social media channels. It’s unsurprising that with all the competing content posted across channels like Facebook, Instagram and You Tube that as a result visual content is 40 times more likely to get shared than text only content. Video takes it a step further. Therefore it is becoming more and more important that companies use video as part of their arsenal. Research shows 65% of SMEs and large organisations consider it the most engaging communication channel for their audiences.
Question – are you making the most of video across social media? With online videos accounting for more than 80% of all consumer internet traffic – you need to be considering your options going forward. Here are 6 reasons why you should use video in your social media.
We produce creative videos that engage, entice and encourage your viewers to take action.
Success on any social media platform lies in your ability to condense information down into easily digestible snippets of content. Consiquently these must be long enough to maintain a viewers’ attention but short enough to leave them wanting more. Video allows you to be concise and capture viewers’ interest in the first few seconds. Black Coffee specialise in Video Marketing for Social Media. Punchy short promotional videos that get you noticed and improve your online presence.
Video Builds Trust
Google Loves Videos
Video Appeals to Mobile Users
Video Explains Everything
Video Engages Even the Laziest Buyers
Video Encourages Social Shares
OUR LATEST WORK
Below are a selection of our latest shoots, spanning a wide range of businesses. We love a challenge so if you think that doing something different might get you noticed why not give us a call and we can have a chat about what we can do for you.
WHAT ELSE WE CAN DO
Once we have shot the video it will need to be edited to turn the raw footage into the final product that we discussed. Furthermore, we can offer drone services to truly capture every angle of your buisness.
Editing is the manipulation and arrangement of video shots. Video editing is used to structure and present all video information, including films, television shows, aswell as social media video. The difference between a poor video and one that gets noticed is 99% of the time down to the editing. We use Adobe Premiere Pro CC, along with the entire Creative Cloud suite; to ensure that anything you can imagine, we can produce.